Apple has won among the young against Android Samsung

 Apple has won among the young. So much so that using Android is a meme for many

IPhone 14 Pro Max

Apple leads phone sales worldwide. In the first half of the year, the iPhone 14 Pro Max was the best-selling mobile phone in the world with a total of 26.5 million units, according to Omdia reports . But beyond global numbers there is an area in which Apple is winning both statistically and socially: young people. 

87% of adolescents ( according to data with American samples, it should be clarified) prefer an iPhone to an Android. A sample of more than 7,000 young people who were overwhelmingly clear about their choice. It is not even necessary to leave Spain: using Android is already a widespread meme among teenagers .

Android and social networks

Young people spend almost a third of their day using electronic devices. According to data from Statista , 30.2% of users on Instagram are between 18 and 24 years old. It is, along with the 25 to 34 age group, the highest figure compared to the rest of the ages.

In the case of TikTok, we are talking about about 40% of users between the ages of 18 and 24. Consuming content is part of young people's daily lives: but so is creating it .

Android still has the same problems with social networks as it did years ago. It's even a meme on Instagram and TikTok

I invite you to try something. Open the TikTok app and press the '+' button. Now, go to the filters section and click on the magnifying glass to search. The first filter that comes out, with more than 112,000 videos published, is called "Android Camera" .

If we activate it, the image will become pixelated and at a ridiculous number of frames per second. It's a meme, but it's also the reality of using Android on social networks .

Ios/Android

A while ago I was able to verify, with the histogram and the size of the files in hand, that the contents that are uploaded from Android to social networks lose color, sharpness, quality, bitrate ... A test from three years ago that, today today, could replicate with exactly the same result.

The TikTok meme is also applicable to Instagram. The "Android Camera" filter does exactly the same thing: destroy the content that we are going to upload to ridicule this operating system.

A social trend among young people

Currently there is no concrete data on the adoption of the iPhone among young people under 24 years of age. But the reality on the street is quite palpable. Manuel Prol, from TuAppleMundo, exemplified this with a concert aimed at young audiences: just take a look at the audience to see the success of the iPhone.

A key point in Spain for driving the adoption of the iPhone is... its price . Apple has not been that categorically expensive manufacturer for a long time. In fact, the iPhone 14 Pro Max has a lower final bill than a Xiaomi 13 Ultra , a Sony Xperia IV , or any of the book-type folding books sold in our country.

The life cycle of iPhones has an immediate consequence with each new launch: previous models are still attractive (but cheaper)

But the key is not here, but in the life cycle of the iPhone itself. This allows you to sell "old" devices both on the second-hand market and on the reconditioned market. Today, buying an iPhone 12 (which still has four years of updates left, more than what even a good part of the high-end Android receives), costs about 440 euros. It is the price that is around the best mid-range from manufacturers such as Xiaomi, Realme or Samsung.

Even the iPhone 11 remains a relatively attractive purchase today: you can get it for just over 300 euros . Its life cycle? It still has more updates ahead of it than many mid-range ones .

This last point is key, a fully functional iPhone, with a new battery and updates ahead is the same or cheaper than many of the current mid-range ones. Without looking at specific models, the iPhone 11 is a device with greater power, a camera superior to most rivals in this price range and most importantly for some: iOS in its latest version.

From a more opinionated approach, since there is no concrete data on this very particular matter, I am clear that the question that must be asked is clear: what pushes young people to prefer an iPhone with three or four years of life to a current Android .

Social networks, subjective interpretation of its quality-price, feeling of status , compatibility with peripherals such as iPad or Apple Watch, etc. There are various causes that lead to a tangible fact: Apple is the first company to reach three billion in the stock market and, despite extensive competition, it is the undisputed winner (with more than 75% market share) when we talk about phones. for "premium".